Our Pledge

We pledge to always put the community first. That means being leaders in environmental, social and economic sustainability.

Metrics and Goals

Key Performance Indicators (KPIs) measure how well a business performs compared to its objectives. The most common KPIs construction companies watch include the following:

Profit. Key profitability ratios include the return on assets (ROA), which indicates how well assets are utilized to generate profits, and return on equity (ROE), which measures the profitability of a business in relation to equity. Gross profit margin shows the amount of profit made before deducting selling, general and administrative costs, whereas net profit margin reflects how much of each dollar earned is actual profit.
Costs. Construction projects often have tight budgets, which makes cost management critical. Contractors can use KPIs such as cost per square foot, cost of materials and labor costs to track and manage project costs. Cost variance (CV) should also be measured. It is the difference between the actual cost of a project and the planned budget.
Cash Flow. Positive net cash flow shows the company is bringing in more than it spends. Conversely, negative net cash flow typically means the business spends more cash than it makes. Contractors use net cash flow to measure money moving through a business during a specific period, and projected cash flow to provide a forward-looking view of money that will enter and leave a business.
Performance. These KPIs include average revenue per hour worked, percentage of labor downtime, percentage of equipment downtime and waste/recycling per job. Percentage of labor downtime helps businesses calculate productivity on a construction project.
Quality. Delivering a quality product can help contractors grow and make greater profits. KPIs that measure quality on the job are the number of defects, number of defects due to workmanship, time to rectify defects, number of site inspections conducted, the ratio of the number of inspections passed to the total number of inspections, the total cost of rework and customer satisfaction.
Safety. Safety metrics can help reduce insurance and legal costs while keeping employees and subcontractors productive. Important construction safety KPIs include safety/incident rate, number of safety meetings/communications and number of accidents per supplier.
Employees. Happy employees are typically more productive than disgruntled workers. Therefore, KPIs like worker satisfaction, training completion percentage and turnover rate can help contractors retain workers and identify opportunities to improve productivity.
Work-In-Progress (WIP). WIP shows the status of a construction project: whether it is on budget, overbilled or underbilled as compared to the project timeline. There are several vital ratios relating to WIP that contractors should watch: contract gain/fade, underbillings-to-equity, underbillings-to-working capital, overbillings-to-cash, total job borrow, total backlog and total backlog gross profit. Creditors and banks use WIP reports to understand a contractor’s profitability. This can significantly impact a contractor’s ability to secure financing, bonding and lines of credit for projects.

Sustainability

The use of renewable and responsibly sourced building materials is another way in which the construction industry is increasingly being held accountable for its environmental impact. Construction companies are leveraging advanced technologies and new building materials to progress towards sustainability.
The types of materials selected to construct a building will impact fundamentally on its longer-term sustainability. Environmentally friendly building materials are those which require low environmental impact for their production, placement and maintenance. They include renewable plant materials like straw and mud brick, timber from forests certified to be sustainably managed, recycled materials and other products that are non-toxic, reusable and renewable. Timber has one of the lowest environmental impacts on its production and life cycle.

Climate Change

The impact of ongoing unsustainable human activities has led to the establishment of a new climate pattern marked by increasingly severe storms, prolonged periods of drought, persistent floods, and more frequent wildfires. It is imperative to address the effects of climate change in order to mitigate the associated hazards. Adapting to this new climate reality is essential for the preservation of life on our planet. This review focuses on climate mitigation and adaptation strategies, specifically within the construction industry. It explores various approaches, including the use of renewable energy, the incorporation of sustainable building materials, the construction of high-rise buildings featuring living elements, the implementation of innovative designs and construction methods, and the recycling of urban waste.

Carbon Emissions

The Global Alliance for Buildings and Construction (GlobalABC) has emphasized the urgent need for the development of innovative collaboration models aimed at reducing the carbon footprint of building materials. It is crucial to establish these models in order to meet the ambitious global target of achieving net zero emissions from the built environment sector by the middle of the century.

According to the report, there are three main strategies that must be implemented in tandem to effectively reduce the carbon impact of building materials:

1. Avoid unnecessary extraction and production of materials.
2. Shifting towards the use of regenerative materials.
3. Improving the decarbonization processes for conventional materials.

By concurrently implementing these strategies, we can lay the groundwork for a more environmentally friendly and sustainable built environment, in line with our overarching global climate objectives.

Waste Management

Effective waste management in construction sites is crucial for proper recycling and disposal. Segregating materials like metal, wood, plastic, and glass can minimize contamination, increase recyclability, reduce landfill use, and even generate revenue.

Reusing materials and recycling construction waste are effective ways to reduce the ecological impact of the construction industry in Australia, which disposes of approximately 27 million tonnes of construction waste annually. Repurposing excess soil and concrete on-site reduces the need for new materials and minimises waste disposal. Different recycling methods for various types of construction waste, such as melting metals for reuse, transforming wood into mulch or particle board, and crushing concrete or bricks for new construction purposes, further contribute to more sustainable building practices. Efficient materials management and the use of sustainable materials are crucial for sustainable construction. Digital tools and software help with accurate planning and measurements. Bamboo is a notable sustainable building material due to its rapid renewability, making it an environmentally friendly alternative to traditional timber. The construction sector should minimise waste, promote sustainability, and reduce pollution. Embracing these practices benefits the planet and makes good business sense. Companies can achieve cost savings, enhance efficiency, and build a stronger reputation for environmental stewardship, creating a more sustainable eco-friendly world.

Community Impact

Pristine Projects' construction initiatives play a pivotal role in revitalising local communities. By providing employment opportunities to residents and prioritising the use of locally sourced materials, these projects serve as engines for economic growth while simultaneously bolstering social connections within the community. The deliberate focus on employing local labour and sourcing materials from nearby suppliers not only fuels economic development but also empowers the community by fostering a sense of pride and ownership in the projects. Ultimately, these initiatives represent a holistic approach to community revitalisation and sustainable development.